Designing future digital experiences.

Designing future digital experiences.

I’m an independent Principal Product Designer with over 20 years of experience. I’ve partnered with companies like Spotify and Automattic, designing products used by millions, and taken early-stage products from 0 to 1 at startups. I combine craft and strategy to create effortless digital experiences.

Based

Stockholm

Working

Worldwide

Clients

Spotify, Automattic & more

Expertise

0-to-1 products, craft, and strategy

Selected work

Stealth startup

2025

D-ID AI concept

2024

Spotify 2.0 for Tesla

2023

Telia Play

2021

Soundtrack

2018

Selected work

Stealth startup

2025

D-ID AI concept

2024

Spotify 2.0 for Tesla

2023

Telia Play

2021

Soundtrack

2018

Let’s build something together.

Let’s build something together.